Indio

Brand Identity

Indio is a wonderful little shop located in Historic Brightleaf Square in Durham, NC. The wordmark uses a bold, art deco-influenced display typeface with subtle detail elements that give it a sense of craft and permanence. A slate blue palette keeps it feeling calm and elevated.

Indio Durham storefront — owner standing in arched glass doorway at Historic Brightleaf Square Durham NC
Indio Durham business cards — two-sided slate blue and cream cards with logo and contact information
Indio beautiful goods and gifts logo — bold art deco inspired wordmark in slate blue
Indio Durham email marketing design — serious skincare naturally product feature email with One Love Organics
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